Presentism

"Each of us is trapped in a place, a time, and a circumstance, and our attempts to use our minds to transcend those boundaries are, more often than not, ineffective. Like the sponge, we think we are thinking outside the box only because we can’t see how big the box really is. Imagination cannot easily transcend the boundaries of the present, and one reason for this is that it must borrow machinery that is owned by perception. The fact that these two processes must run on the same platform means that we are sometimes confused about which one is running. We assume that what we feel as we imagine the future is what we’ll feel when we get there, but in fact, what we feel as we imagine the future is often a response to what’s happening in the present. "

The toothpaste discount coupons

"People who don’t worry about whether their mutual-fund manager is keeping 0.5 or 0.6 percent of their investment will nonetheless spend hours scouring the Sunday paper for a coupon that gives them 40 percent off a tube of toothpaste "

Starting points matter

"If you asked a child to count upward from zero and another child to count downward from a million, you could be pretty sure that when they finally got exhausted, gave up, and went off in search of eggs to throw at your garage door, they would have reached very different numbers. Starting points matter because we often end up close to where we started."

Variety kills pleasure

" When they measured the volunteers’ satisfaction over the course of the study, they found that volunteers in the no-variety group were more satisfied than were volunteers in the variety group. In other words, variety made people less happy, not more. "

Illusion of control

"Why isn’t it fun to watch a videotape of last night’s football game even when we don’t know who won? Because the fact that the game has already been played precludes the possibility that our cheering will somehow penetrate the television, travel through the cable system, find its way to the stadium, and influence the trajectory of the ball as it hurtles toward the goalposts! Perhaps the strangest thing about this illusion of control is not that it happens but that it seems to confer many of the psychological benefits of genuine control."

Forestalling pleasure

"Forestalling pleasure is an inventive technique for getting double the juice from half the fruit."

Is there something wrong with them?

"How can this happen? Shouldn’t we know the tastes, preferences, needs, and desires of the people we will be next year—or at least later this afternoon? Shouldn’t we understand our future selves well enough to shape their lives—to find careers and lovers whom they will cherish, to buy slipcovers for the sofa that they will treasure for years to come? So why do they end up with attics and lives that are full of stuff that we considered indispensable and that they consider painful, embarrassing, or useless? Why do they criticize our choice of romantic partners, second-guess our strategies for professional advancement, and pay good money to remove the tattoos that we paid good money to get? Why do they experience regret and relief when they think about us, rather than pride and appreciation? We might understand all this if we had neglected them, ignored them, mistreated them in some fundamental way—but damn it, we gave them the best years of our lives! How can they be disappointed when we accomplish our coveted goals, and why are they so damned giddy when they end up in precisely the spot that we worked so hard to steer them clear of?
Is there something wrong with them?
Or is there something wrong with us?"

Will to meaning

"Man's search for meaning is the primary motivation in his life and not a "secondary rationalization" of instinctual drives. This meaning is unique and specific in that it must and can be fulfilled by him alone; only then does it achieve a significance which will satisfy his own will to meaning."

The sadist doesn't create a masochist; he finds him readymade

"Do we wonder why one of man's chief characteristics is his tortured dissatisfaction with himself, his constant self-criticism? It is the only way he has to overcome the sense of hopeless limitation inherent in his real situation. Dictators, revivalists, and sadists know that people like to be lashed with accusations of their own basic unworthiness because it reflects how they truly feel about themselves. The sadist doesn't create a masochist; he finds him readymade. Thus people are offered one way of overcoming unworthiness: the chance to idealize the self, to lift it onto truly heroic levels. In this way man sets up the complementary dialogue with himself that is natural to his condition. He criticizes himself because he falls short of the heroic ideals he needs to meet in order to be a really imposing creation."

It creates precisely the isolation that one can't stand

"Man thus has the absolute tension of the dualism. Individuation means that the human creature has to oppose itself to the rest of nature. It creates precisely the isolation that one can't stand—and yet needs in order to develop distinctively. It creates the difference that becomes such a burden; it accents the smallness of oneself and the sticking-outness at the same time. This is natural guilt. The person experiences this as "unworthiness" or "badness" and dumb inner dissatisfaction. And the reason is realistic. Compared to the rest of nature man is not a very satisfactory creation. He is riddled with fear and powerlessness."

All the tears and all the tearing is after all for oneself

"This aspect of group psychology explains something that otherwise staggers our imagination: have we been astonished by fantastic displays of grief on the part of whole peoples when one of their leaders dies? The uncontrolled emotional outpouring, the dazed masses standing huddled in the; city squares sometimes for days on end, grown people groveling hysterically and tearing at themselves, being trampled in the surge toward the coffin or funeral pyre— how to make sense out of such a massive, neurotic "vaudeville of despair"? In one way only: it shows a profound state of shock at losing one's bulwark against death. The people apprehend, at some dumb level of their personality: "Our locus of power to control life and death can himself die; therefore our own immortality is in doubt." All the tears and all the tearing is after all for oneself, not for the passing of a great soul but for one's own imminent passing. Immediately men begin to rename city streets, squares, airports with the name of the dead man: it is as though to declare that he will be immortalized physically in the society, in spite of his own physical death."

Collective eternity impulse

"Every group, however small or great, has, as such, an "individual" impulse for eternalization, which manifests itself in the creation of and care for national, religious, and artistic heroes . . . the individual paves the way for this collective eternity impulse. . ."

The urge to deification of the other

"The urge to deification of the other, the constant placing of certain select persons on pedestals, the reading into them of extra powers: the more they have, the more rubs off on us. We participate in their immortality, and so we create immortals."

People use their leaders almost as an excuse

"I think this characterization is beautifully apt to describe the timid "heroisms" of group behavior. There is nothing free or manly about them. Even when one merges his ego with the authoritarian father, the "spell" is in his own narrow interests. People use their leaders almost as an excuse. When they give in to the leader's commands they can always reserve the feeling that these commands are alien to them, that they are the leader's responsibility, that the terrible acts they are committing are in his name and not theirs. This, then, is another thing that makes people feel so guiltless, as Canetti points out: they can imagine themselves as temporary victims of the leader. The more they give in to his spell, and the more terrible the crimes they commit, the more they can feel that the wrongs are not natural to them. It is all so neat, this usage of the leader; it reminds us of James Frazer's discovery that in the remote past tribes often used their kings as scapegoats who, when they no longer served the people's needs, were put to death. These are the many ways in which men can play the hero, all the while that they are avoiding responsibility for their own acts in a cowardly way."

The leader is as much a creature of the group as they of him

"The leader is as much a creature of the group as they of him and that he loses his "individual distinctiveness" by being a leader, as they do by being followers. He has no more freedom to be himself than any other member of the group, precisely because he has to be a reflex of their assumptions in order to qualify for leadership in the first place."

Holy aggression

"Freud saw that the leader wipes out fear and permits everyone to feel omnipotent. Redl refined this somewhat by showing how important the leader often was by the simple fact that it was he who performed the "initiatory act" when no one else had the daring to do it. Redl calls this beautifully the "magic of the initiatory act." This initiatory act can be anything from swearing to sex or murder. As Redl points out, according to its logic only the one who first commits murder is the murderer; all others are followers. Freud has said in Totem and Taboo that acts that are illegal for the individual can be justified if the whole group shares responsibility for them. But they can be justified in another way: the one who initiates the act takes upon himself both the risk and the guilt. The result is truly magic: each member of the group can repeat the act without guilt. They are not responsible, only the leader is. Redl calls this, aptly, "priority magic." But it does something even more than relieve guilt: it actually transforms the fact of murder. This crucial point initiates us directly into the phenomenology of group transformation of the everyday world. If one murders without guilt, and in imitation of the hero who runs the risk, why then it is no longer murder: it is "holy aggression. For the first one it was not." In other words, participation in the group redistills everyday reality and gives it the aura of the sacred—just as, in childhood play created a heightened reality."

In the prison of the motherly racial-national-religious fixation

"The fear of emerging out of the family and into the world on one's own responsibility and powers; the desire to keep oneself tucked into a larger source of power. It is these things that make for the mystique of "group," "nation," "blood," "mother- or fatherland," and the like. These feelings are embedded in one's earliest experiences of comfortable merger with the mother. As Fromm put it, they keep one "in the prison of the motherly racial-national-religious fixation.""

The masses look to the leaders to give them just the untruth that they need

"By explaining the precise power that held groups together Freud could also show why groups did not fear danger. The members do not feel that they are alone with their own smallness and helplessness, as they have the powers of the hero-leader with whom they are identified. Natural narcissism — the feeling that the person next to you will die, but not you—is reinforced by trusting dependence on the leader's power. No wonder that hundreds of thousands of men marched up from trenches in the face of blistering gunfire in World War I. They were partially self-hypnotised, so to speak. No wonder men imagine victories against impossible odds: don't they have the omnipotent powers of the parental figure? Why are groups so blind and stupid?—men have always asked. Because they demand illusions, answered Freud, they "constantly give what is unreal precedence over what is real." And we know why. The real world is simply too terrible to admit: it tells man that he is a small, trembling animal who will decay and die. Illusion changes all this, makes man seem important, vital to the universe, immortal in some way. Who transmits this illusion, if not the parents by imparting the macro-lie of the cultural causa sui? The masses look to the leaders to give them just the untruth that they need; the leader continues the illusions and magnifies them into a truly heroic victory. Furthermore, he makes possible a new experience, the expression of forbidden impulses, secret wishes, and fantasies. In group behavior anything goes because the leader okays it. In the group each man seems an omnipotent hero who can give full vent to his appetites under the approving eye of the father."

"Longing for being hypnotized"

"It is not so much that man is a herd animal, said Freud, but that he is a horde animal led by a chief. It is this alone that can explain the "uncanny and coercive characteristics of group formations." The chief is a "dangerous personality, toward whom only a passive-masochistic attitude is possible, to whom one's will has to be surrendered,—while to be alone with him, 'to look him in the face,' appears a hazardous enterprise." This alone, says Freud, explains the "paralysis" that exists in the link between a person with inferior power to one of superior power. Man has "an extreme passion for authority" and "wishes to be governed by unrestricted force. It is this trait that the leader hypnotically embodies in his own masterful person. Or as Fenichel later put it, people have a "longing for being hypnotized" precisely because they want to get back to the magical protection, the participation in omnipotence, the "oceanic feeling" that they enjoyed when they were loved and protected ie by their parents. For Freud, this was the life force that held groups together. It functioned as a kind of psychic cement that locked people into mutual and mindless interdependence: the magnetic powers of the leader, reciprocated by the guilty delegation of everyone's will to him."

They simply became dependent children again

"Early theorists of group psychology had tried to explain why men were so sheep-like when they functioned in groups. They developed ideas like "mental contagion" and "herd instinct," which became very popular. But as Freud was quick to see, these ideas never really did explain what men did with their judgment and common sense when they got caught up in groups. Freud saw right away what they did with it: they simply became dependent children again, blindly following the inner voice of their parents, which now came to them under the hypnotic spell of the leader. They abandoned their egos to his, identified with his power, tried to function with him as an ideal."